Saturday, November 5, 2011

The need for speed « Street Smart Product Manager

The need for speed « Street Smart Product Manager:

One other methodology (if you can call it that) I’ve experienced in the past is a “co-location” approach. I basically describe this as “identify a business opportunity to solve for; then take a bunch of people across the company to represent the business, implementation, operations and IT, throw them into a room, and don’t let them out till they’ve designed the product / solved the problem.” The thinking here is that if we take our best and brightest, and focus them in singular fashion on solving a particular problem under a tight deadline, they’re bound to come up with magic, right? Isn’t that what saved the day in Apollo 13?


What are the pros and cons of co-location and tiger teams? Learn more in The need for speed « Street Smart Product Manager. (And look for the nice shout-out to Pragmatic Marketing).




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