Victoria's Secret Incorporates Pandora in Mobile Campaign

Victoria's Secret Incorporates Pandora in Mobile Campaign: "Victoria's Secret has incorporated the high-flying Internet radio station Pandora in its latest mobile campaign promoting its new Heartbreaker push-up plunge bra. The two mobile banner ads are running within Pandora’s iPhone app, Mobile Marketer writes.

The first ad users see is an expandable banner that says 'Are You a Heart Breaker? Tap [...]"