That’s Fender as in the guitars, not the body panels.
To those who aren’t music fans—or perhaps are really into pressed metal—this Beetle concept being shown at the Frankfurt auto show may at first sound like a tribute to a specific body panel. This is not true. It is a tribute to guitars, specifically those made by Fender. It is a further extension of a partnership that has seen tiny Fender badges affixed to stereos in several current VWs. It is also cool.
Keep Reading: Volkswagen Beetle Fender Concept – Auto Shows
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