DIGITAL JUICE
Friday, September 14, 2012
Our Multiscreen World: Smartphone Users' Media Consumption Patterns
Our Multiscreen World: Smartphone Users' Media Consumption Patterns: Among US smartphone owners, some 90% of the media they interact with (about 4.4 hours a day) is screen-based, and most of them (90%) move sequentially among multiple screens (TV, smartphone, tablet, and computer) to accomplish various tasks over time, according to a Google study. Read the full article at MarketingProfs
DIGITAL JUICE
DIGITAL JUICE
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