How Well Do You Know Your Customers?

How Well Do You Know Your Customers?: You do just what a good marketer is supposed to do: using research, you create targeted campaigns with relevant messages and excellent value. And yet, your customers don't respond. So what did you get wrong? Results from a Pitney Bowes survey of 6,000 respondents from France, Germany, the UK, and ... Read the full article at MarketingProfs


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