Today's social shopping sites are the online equivalent of old-fashioned swap meets and flea markets. They bring thousands of buyers and sellers together in a social environment where shoppers can rely on friends to help them shop and connect with merchants.
These social marketplaces are also channels through which smaller merchants can get products discovered outside their own ecommerce websites.
Here is a list of eight social shopping sites worth checking out.
1. Etsy
Etsy may be the leader of the social marketplace movement. It provides very small businesses with the ability to sell handmade and vintage products to consumers in bazaar-style fashion.
From an ecommerce perspective, Etsy makes it possible for sellers to move...
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