Tuesday, August 14, 2012

On the Planting of a Ridiculous Apple Rumor That Many Fell For

On the Planting of a Ridiculous Apple Rumor That Many Fell For:
Lukasz Lindell:


One afternoon we sketched out a screw in our 3D program, a very
strange screw where the head was neither a star, tracks, pentalobe
or whatever, but a unique form, also very impractical. We rendered
the image, put it in an email, sent it to ourselves, took a
picture of the screen with the mail and anonymously uploaded the
image to the forum Reddit with the text “A friend took a photo a
while ago at that fruit company, they are obviously even creating
their own screws
”.

Then we waited …


First hit, John Brownlee at Cult of Mac, with the delightful headline “Apple May Be Working on a Top Secret Asymmetric Screw to Lock You Out of Your Devices Forever”.

(Via Jim Dalrymple.)



DIGITAL JUICE

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