From Pinterest to Purchase [Infographic]

From Pinterest to Purchase [Infographic]:
Earlier this week, we mentioned a study by Vision Critical that asked 500 Pinterest users how they use it and how it influences purchase decisions.

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Tweetables

• 12% of Pinterest users have purchased something they’ve pinned online Tweet this

• 16% of Pinterest users have purchased something they’ve pinned OFFline Tweet this

• 1 in 5 Pinterest users are buying items they have pinned Tweet this

• 61% of Pinterest users signed up in 2012 Tweet this

• ‘Older’ Pinterest users (joined before 2012) purchase more pinned items than newer members Tweet this

• 3/4 Pinterest users plan to use Pinterest for the foreseeable future Tweet this

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