Monday, September 3, 2012

Tata Looking At Land Rover Plant In Saudi Arabia

Tata Looking At Land Rover Plant In Saudi Arabia:

Tata is looking at twinning a new aluminum smelter with a vehicle assembly plant that would build Land Rover products.

As of now, the only aluminum Land Rover is the upcoming Range Rover – but the idea of a smelter and a new assembly plant suggests that Tata will be doubling down on aluminum vehicles for Land Rover as well as Jaguar.
Reuters quotes company CEO Ratan Tata as saying
“This smelter could make the production of aluminum in Saudi Arabia very competitive. So taking a really long-term view, if we put an assembly plant there with a large press shop, given our commitment to aluminum in our products, we could have an interesting business case which we are examining today,” 
Cheap energy costs and a desire by the kingdom to expand its mining and natural resources capabilities are also thought to be factors driving the decision. And Land Rover’s popularity in the Middle East probably doesn’t hurt either.

DIGITAL JUICE

No comments:

Post a Comment

Thank's!