Sometimes the best way to improve your own business is by taking a hard look at your competitors. By understanding their most and least effective strategies, you can fine-tune your own marketing efforts.
Here is a list of competitive research tools. There are tools to research your competition’s keywords, linking strategies, traffic metrics, and more. There are both free and paid tools. If you have any other favorite resources to research your competitors, be sure to add them in the comments below.
Free Tools
Alexa. Search Alexa by keyword or category for traffic trends on competing sites. Get rank, related keywords, and site analytics for free.
Google AdWords Keyword Tool. Plug in a URL and get the keyword ideas Google thinks t...
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